- A Secure Website & SSL. Website security is one of the most important ranking factors search engines look at. It shows that your website or online presence is credible. An easy way to determine if your website has a SSL (Secure Socket Layer) certificate is to view your address bar. Check to see your website URL starts with “https://domain.com”.
- Strategic Website Content. Optimized content backed with an extensive online marketing plan and a content strategy goes a long way. Some SEO companies write content to “cheat the system” and promise quick results. We, however, don’t! Our aim is to create meaningful content that will keep your visitors engaged. An engaged visitor is a potential client.
- User Experience & Website Design. Search engine optimization starts with having a solid foundation. Your website design directly effects how your visitors interact with your site. A responsive website design will always increase your Return on Investment. Google Analytics is a great tool to determine the success of your website and overall design.
- Your Business information. Local search engines like to see impactful information. Google My Business is a great tool to optimize your business information. Organic traffic is all about making your business information, products or services readily available to your potential customers.
- Page Speed and dedicated Hosting. Your site’s performance directly determines if a potential client will stay or move on. In fact, you only have 5 to 7 seconds to make your statement. Obviously, if your site takes more than 3 seconds to load then your chances of making your statement is gone. Dedicated hosting is vitally important to provide that page speed you need. Especially if your website is CMS (Content Management System) based.
Let us take this burden off your plate. Our Calgary SEO strategy involves working closely with our clients. We help establish a robust marketing strategy that corresponds with your business goals and objectives. Your organic ranking efforts and search results start here!